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Ferrari World Abu Dhabi

Abu Dhabi, UAE

Summary of Services: Project management of multiple ride and scenic installations at Ferrari World Abu Dhabi.

Ferrari World Abu Dhabi is the anchor attraction for Yas Island, the mixed-use leisure destination developed by ALDAR Properties. The park opened in 2010 as the world's largest indoor theme park at 86,000 square meters, with over 20 state-of-the-art attractions each designed to bring the Ferrari story to life.

The attraction designer, JRA, hired our consultancy as a Box Manager for multiple ride projects and scenic installations at the park responsible for the complete project management of each installation. We worked with leading specialty vendors to assure the specifications of each attraction met the expectations of the client, and the specifications of the government and the Ferrari brand. This was a new business venture for Ferrari and the first representation of its brand in our industry.